In his blog article Giving Up Control in the Era of Open Business, Luis Suarez discusses the resistance of large
organizations to adapt in the digital age. A growing number of consumers are no
longer willing to accept being dictated to by big business and demand the
accessibility and quality that is now possible. Suarez provides an example of
the Entertainment Industry’s lack of transformation and how this has resulted
in a loss of consumers; he argues that this same pattern is also reflected in
several other industries.
As a consumer,
I appreciate when businesses provide me the services or product that I require
in a way the works best for me. As a professional, I also appreciate
this flexibility. I work in a post-secondary institution that presents itself
as future-oriented and industry-driven but I find in certain areas of mobile
business, that it demonstrates exactly what Suarez is talking about: reluctance
to adapt to the digital age. Specifically, I’m referring to the concept of “the
office” and the workday. The expectation is that work is done at the place of
employment during the daytime hours and any work done away from the office
during the day is frowned upon. But I can’t help wonder that by embracing this
concept of a digital age workforce,
how it could empower the employee and aid in faculty autonomy and well-being
and an issue for retention. Don’t get me wrong, I enjoy my place of work, my
colleagues and the opportunities to interact with them outside the classroom;
however, there are times when I need to work alone and the office environment
can be a huge distraction. I have opened up my personal space and respond to
students’ questions in the evenings and on weekends (within reason) through
texting; this is a practice that I wouldn’t have considered five years ago
because I wasn’t a regular texter. I have adapted and I hope to see more
acceptance of this digital age concept in the future.
Reference:
Suarez, L.
(2013, Sept. 3). Giving up
control in the Era of Open Business [Weblog post]
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